Sean Tevis -- my current favorite elected-office-seeking geek -- has gone from profiles on BoingBoing (and DLCC.org!) and landed in the Wall Street Journal.

As you'd imagine, the story is largely about the campaign's fundraising success. So far, Tevis has raised more than $95,000 -- almost entirely from small online donations. His GOP opponent plans to rake in just $35,000 (with very little of that money coming from individuals in his district).

The story includes one detail that I'm both simultaneously relieved and embarrassed that I didn't notice:

Mr. Tevis's coup de grâce was to embed a hidden message, in the source code. He knew that only fellow techies would bother scrolling through the dense lines of programming, so he rewarded them with a message asking them to tack an extra 88 cents on to any donation so he would recognize them. Nearly 20% of his 5,700 or so donors have done that. Mr. Tevis has become such a fund-raising machine that he is fielding calls from legislative candidates in other states asking for advice.

Sure enough, when you pull up the source code, there it is:

Hello person who cares enough to read source code.

Please donate $8.88 to my campaign. Any amount with 88 cents at the end is flagged for me to let me know that it came from someone who I guess is a lot like me. You'll also be entered into a drawing to win a prize and it will help save the world. Thank you.

I just can't get over how terrific and clever this whole thing is.